Bloomberg’s Growth: The Michael Bloomberg Factor



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Code : LDS0006

Year :
2004

Industry :Internet and e-commerce

Region : USA

Teaching Note: Not Available

Structured Assignment : Not Available

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MICHAEL BLOOMBERG– LAYING THE FOUNDATION Michael Bloomberg was born on February 14th 1942 inMedford, Massachusetts, a suburb in Boston. He belonged to a middle-class family; his father worked as a bookkeeper for a dairy farm and his mother was a housewife. While, in high school, Michael Bloomberg performed extremely well in studies and demonstrated a particular interest in technology. He worked part-time for a Cambridge electronics company. His interest in technology led him to enroll as an engineering student at Johns Hopkins University in Baltimore in 1960...

MICHAEL BLOOMBERG – LEADING BLOOMBERG Michael Bloomberg’s past experience as a trader in stocks and bonds, helped him to easily understand the needs of the customers in the financial sector, and, as an engineer, he understood the technology. Initially, he invested three hundred thousand dollars and opened a one-room office. He also hired three Salomon Brothers’ personnel for his new company: Thomas Secunda to create the analytics, DuncanMacMillan to learn the customers’ needs, and Chuck Zegar to create the software...

Bloomberg’s Business Units DATA TERMINALS 156,000 leased in 100 countries, priced at $1,285 a month per terminal.
WIRE SERVICE 1,000 reporters in 79 bureaus worldwide; 4,000 stories filed a day. Bloomberg articles appear daily in The New York Times, The Washington Post, and Le Monde.
RADIO Anchored by New York AM station WBBR 1130, it provides syndicated reports to more than 200 stations.
TELEVISION The24-hoursatelliteoperationbroadcastsinseven languagesreaching178million householdsworldwide.
MAGAZINES Publishesfour,includingBloombergPersonalFinance,BloombergWealthManagerandBloombergMarkets.
INTERNET www.bloomberg.comprovides news and financial information.Gets about 180million hits amonth.
BOOKS Bloomberg Press publishes finance books; 40 titles in print, including Mutual Funds by Mary Rowland. Bloomberg Book Publishing Operations include Bloomberg Personal Bookshelf, Bloomberg Press, Bloomberg Small Press, and Bloomberg Professional Library....

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